Keywords are the mechanism by which people in your audience can access the correct content for your event.
Think of a keyword like a website address. When you type in a website address, your internet browser knows exactly where to send you. Similarly, when an audience member types in a keyword on KiwiLive's homepage, KiwiLive knows exactly where to send them; to your content!
Each keyword also includes:
- Contact information and social media links
- Connection form requirements (i.e. what fields must a connector complete before they can get access to your resources?)
You may purchase any number of keywords from KiwiLive.
Generally, you will want a different keyword for each brand/topic/identity that you perform or present under. For example, if you do professional speaking about creativity and branding, you may want a keyword to represent each different topic.